ROI
Does €99 a month pay for itself?
Otto's price is flat. What it returns depends on two things: what Otto's prospecting work would cost at your rate, and what a customer is worth to you. Put your own numbers in.
Prospecting work Otto runs for you43 h / month
Not a slider: Otto works your account at full capacity either way. This is the manual equivalent of its daily output, whether you'd have done those hours yourself or they'd simply never have happened.
Your month with Otto
- Prospecting done for you≈ 43 hours a month of manual work, at your rate
- €1,579
- New revenue opened26 conversations, ≈ 1.3 closed at your LTV
- €5,200
€6,779back a month
Otto costs €99. On your numbers that is a 68× return, and the licence is paid back by the first 3 hours it works for you.
Assumptions: 26 conversations a month is the monthly equivalent of our weekly results on a standard account running one campaign. 43 hours a month is the manual equivalent of Otto's daily output, and the hourly rate uses 160 working hours a month. Your conversations depend on your network and how narrow your target is.
About these numbers
Where does the conversations figure come from?
It is what we measured, the same figure shown on our home page: an account running one play at safe limits starts 26 conversations a month with target buyers, expressed as the monthly equivalent of our weekly results. Sales Navigator and a warm network push it up; a very narrow niche can pull it down. The calculator lets you set how many of those become customers, so make it as conservative as you like.
Where do the 43 hours of work a month come from?
It's the manual equivalent of what Otto does on your account every day: rebuilding lead lists, visiting profiles, liking posts, writing one-off invites and messages, following up on time, and keeping the books on who answered. Done by hand and done properly, that adds up to about 43 hours a month. It's not a slider because Otto's output doesn't depend on you: if you already put those hours in, it's time back, and if you never did, it's prospecting that would otherwise not have happened.
What if I close nothing in the first month?
Then the work Otto does still has to beat €99 on its own. At a €60,000 salary, €99 buys about three hours of your time, against roughly 43 hours of prospecting work delivered in the month. The first 7 days are free either way, so the cheapest way to check the math is to run it on your own account.
Your next customer is on LinkedIn today.
Let Otto start the conversation.
Your own LinkedIn agent for €99/month. Start in your browser, or connect Claude or ChatGPT. Your first 7 days are free.
Start your free trial →- 7-day free trial
- Five minutes to set up
- You control what goes out
- 260 new followers
- 260 profile views
- 26 conversations
Per month, based on weekly results. Results vary.